The first trailer for Ryan Coogler and Michael B. Jordan’s movie Sinners is out, and what it contains – and leaves out – suggests the movie’s big twist has already been spoiled. Following their successful collaborations in Fruitvale Station, Creed, and Black Panther, news of Coogler and Jordan rejoining forces in a new, original movie came as an exciting development. Excitement for the then-untitled genre movie only grew as Sinners‘ cast grew to include Hailee Steinfeld, Delroy Lindo, Jack O’Connell, and others.
After all the anticipation, Warner Bros. kicked off the film’s marketing campaign in September 2024 ahead of a March 7, 2025 release date by releasing the first Sinners trailer. The footage focused on Michael B. Jordan’s character and teased a haunting evil force that he and others will fight. The confirmation that Sinners is a horror movie provides further reasons to look ahead to what Coogler and Jordan will deliver. And with only a few details about the movie’s story confirmed, it now seems as though a potentially major twist has already been spoiled.
The First Sinners Trailer Doesn’t Confirm It’s Reported Vampire Storyline
Coogler & Jordan’s Movie Is Said To Involve Vampires
Arguably the biggest surprise of Sinners‘ trailer is that there is no direct confirmation that the movie involves vampires. When Coogler and Jordan began shopping the project around Hollywood, the plot was a significant mystery, leading to reports of it being a major genre film with franchise potential. It was only later that rumors surfaced that Coogler and Jordan’s movie is a vampire period piece that takes place in a Jim Crow-era South, which looks accurate, while also including a vampire element “of some sort.”
For now, Sinners is not confirmed to include vampires. The trailer and plot synopsis only teases that Jordan’s twin brother characters encounter a “greater evil” as they return to their hometown. The identity of that evil is teased throughout the footage as various characters are scarred, cut, and bleeding, while several of them gather together to fight the mysterious threat too. It would not be obvious that Sinners is a vampire movie based on the trailer alone, suggesting there is more to this rumored plot point.
Sinners’ Vampire Connection May Have Spoiled The Movie’s Big Twist
The Vampires May Have Been Meant As A Surprise
It now appears possible that the earlier reports about Coogler and Jordan’s movie inadvertently spoiled a major plot point with the vampire connection. With the news already being out there, Warner Bros. and Coogler easily could have been more direct about any potential role that vampires play in Sinners. The decision to go in the opposite direction and not provide any concrete teases that the supernatural beings are the film’s ultimate threat is telling. The vampire element of Sinners could be a big plot twist in the movie, not a detail that is meant to be known beforehand.
Anyone who watches the trailer for Sinners will see a period-set horror movie with an A-list director and star and a mysterious evil threat. It now seems there is a good chance that this is how the movie is going to treat its story for the majority of its runtime. It could only be later on in the film that vampires are revealed to be involved in Sinners‘ story. Exactly how the potential twist plays out is still unknowable, but there is now a possibility that the shock factor of vampires being part of the story is gone for some.
Future Sinners Trailers Could Still Confirm Its Vampire Connection
Unless It Is A Major Spoiler For The End
There is still time for Sinners to confirm its vampire movie story as the marketing continues. Just because Warner Bros. did not include it in the first one does not mean that this element will be completely hidden from the marketing campaign. This is especially true if the vampire element is not something Coogler and Jordan consider to be a major twist that would spoil what comes in the third act. Confirming that vampires are in Sinners could elevate excitement for the film to another level by showing the true nature of this horror movie.
However, whether it is the right decision for Sinners‘ trailers to confirm the involvement of vampires is up for debate. The movie should draw enough attention based on Coogler and Jordan’s involvement alone, so it could be in a position to hide a major plot element like this from general audiences. But, Sinners is meant to set up a new franchise, so if revealing the vampires in the marketing bolsters interest, it would be good for all involved for this reveal to come before release.